“The most important transformation of the park since its opening”

After kicking off its thirtieth anniversary celebrations in March, Disneyland Paris is getting ready to open a brand new chapter in its historical past with the inauguration, on Wednesday, July 20, of its new theme space totally devoted to the Marvel universe. Disney’s emblematic license, acquired in 2009 for 4 billion {dollars}, has since been damaged down into 29 movies and a dozen collection, starring a large number of superheroes similar to Thor, Captain America or Black Widow.

These characters, most of them well-known to comedian e book followers for the reason that mid-Twentieth century, now have their very own house inside Europe’s essential vacationer vacation spot: the Avengers Campus. This new land, which had been introduced in 2018, was introduced to the press and a few friends of honor on Saturday, July 9, within the presence of Bob Chapek, president and CEO of the Walt Disney Firm, and Brie Larson, the actress who performs to Captain Marvel. That is the primary stage of a titanic growth plan for the Marne-la-Vallée amusement park, with a complete funding estimated at 2,000 million euros and unfold over a number of years.

Natacha Rafalski (president of Disneyland Paris), Brie Larson (the actress who plays Captain Marvel) and Bob Chapek (CEO of the Walt Disney Company) inaugurated the Avengers Campus, 11 days before its opening to the public.  (VALENTINE DESJARDINS_)

Geographically, this space is throughout the newer of the 2 Parisian theme parks, the Walt Disney Studios. Replaces the house previously known as the “Backlot” which included the “Armageddon” and “Rock’n’Curler Coaster with Aerosmith” rides. The primary one was utterly destroyed and rebuilt to develop into “Spider-Man Internet Journey”, a hilarious launch the place you’ll be able to shoot webs like Spider-Man because of 3D glasses and a nifty movement detection system. The second, which was one of many thrill rides within the park, saved its skeleton to develop into “Flight Drive”, a supersonic house journey start-up with Iron Man and Captain Marvel.

As its title suggests, this house devoted to the Avengers (title of the group made up of the totally different Marvel heroes) was designed as an American-style college campus. The ornament takes up key parts of the license, such because the Quinjet that sits within the central sq. and the facades of the buildings impressed by the neighborhoods of New York. This whole modernization of the realm provides the sensation of immersing your self in a futuristic-looking metropolis and with the ability to relive scenes from the totally different Marvel films. It is also about this “immersive expertise” what Disneyland Paris is doing to draw a brand new viewers, with the promise “meet a superhero there each 5 minutes.” France data met with the President of the Park, Natacha Rafalski, a number of days earlier than the inauguration. Interview.

franceinfo: After the information of the thirtieth anniversary, Disneyland Paris opens its Avengers Campus this summer time. How is that this an vital step within the historical past of the Park?

Natasha Rafalski: It’s a nice 12 months for our vacation spot, 30 years after its inauguration. The opening of the Marvel Avengers Campus is an integral a part of these festivities. In 2018, we wished to broaden the attraction of the vacation spot by reaching a brand new viewers. That is what led us to take a position 2,000 million euros on this nice growth plan for Walt Disney Studios, which incorporates three thematic areas. And the Avengers Campus is the primary stage of a fantastic ambition, of a strategic growth that takes place over a number of years. At present, we’re really within the greatest transformation of our vacation spot since its opening. Due to this fact, it is a crucial step in our want to broaden its attraction by attracting new audiences.

The Quinjet, the plane used by superheroes in Marvel movies, stands in the main square of the Avengers Campus at Disneyland Paris.  (AD)

What’s the objective of this space devoted to the heroes of the Marvel universe?

I’m satisfied that the Marvel universe is meant for all audiences, not simply boys. With this campus we deal with households, kids, adults, ladies and boys alike. For my part, the values ​​of Marvel can attraction to everybody, we did not need to restrict this space to a selected viewers. Having tried every thing and seen all of the reveals, I can let you know that everybody will get pleasure from it, and never simply Marvel followers. Everybody will recognize the totally different experiences on campus, even those that do not know the franchise very nicely.

What do you personally like concerning the Marvel universe?

I am an enormous fan of all of the characters. My title is Natacha, so my favourite is clearly Black Widow (actual title Natasha Romanoff, editor’s word). I notably like our feminine heroines normally. I do not miss any of the brand new films and collection I am watching miss surprise proper now and I like it. I recognize the values ​​that these totally different heroes transmit. Braveness, workforce spirit, sharing but additionally range. We may also be capable to see all this wealth materialize by means of the encounters with the heroes on campus.

What number of superheroes can we meet on the Avengers Campus?

The general public will be capable to meet as much as fifteen heroes, who will work together all through the day with guests from everywhere in the space. Right here, the precept is that each customer is a future recruit of the Avengers. Not 5 minutes will go by with out you operating into a brand new superhero able to recruit you.

Spider-Man regularly appears to perform stunts on the rooftops of the Avengers Campus buildings.  (AD)

How will this “recruitment” happen? What sorts of interactions are deliberate with the general public?

It begins as quickly as you enter the hero portal, which is a spot the place you’ll be able to meet many characters and take footage with them. The Deployment Car, the Avengers’ automotive, will drive across the campus and dispatch the assorted heroes all through the day. There can be spectacular motion scenes and stunts on the roofs of buildings with varied characters. We may also have reveals with the Dora Milaje, the royal protectors of Wakanda in Black Panther. We are able to additionally dance with Star Lord and Gamora from Guardians of the Galaxy. And there may also be the Coaching Heart, which can enable the general public to report unpublished animated sequences by means of dynamic movies with the heroes.

What are the peculiarities of the 2 new points of interest that can be found on this land?

We’ve got “Avengers Assemble: Flight Drive,” which is a Disneyland Paris unique. Our recruits are going to have a vital mission with Captain Mavel and Iron Man. There can be a spectacular Iron Man animatronic (animated character) within the row of points of interest, and we’re the primary park to have it.

Iron Man and Captain Marvel are the heroes of the new attraction

There’s additionally “Spider-Man: Internet Journey” (based mostly on an attraction at Disneyland Park in California, editor’s word), which is developed utilizing totally new know-how. Our recruits will be a part of Spider-Man to assist him cease an invasion of spider robots. The cool factor is that guests will launch digital webs from their wrists, utilizing arm and physique movement sensing know-how. It’s an attraction that may communicate to completely everybody.

After Avengers Campus, what are the following steps in Walt Disney Studios’ park growth plan?

We’ve got already began the following stage which can be devoted to The queen of the snow, with a reconstruction of the dominion of Arendelle. We began building this 12 months. In a very new house that may broaden the park, there can be points of interest, a city that may use the structure of the films, the citadel, retailers and eating places.

The third thematic space talked about in 2018 involved the Star Wars universe, however is not talked about as we speak. Is it nonetheless deliberate?

We’re nonetheless engaged on the third theme. We’ll make bulletins on this once we are prepared.

The Avengers Campus consists of two attractions, two restaurants, a store and a

Within the meantime, what different developments will happen within the park?

On the similar time, we’re creating our resort provide. It started with the transformation of the New York Resort into a singular resort on the earth devoted to Marvel artwork, with 350 items by greater than 110 artists from world wide. In the intervening time, the Disneyland Resort is present process renovations. This would be the first resort with an actual theme, it will likely be a spectacular transformation. We’re additionally within the strategy of creating the digital facet, to make our guests’ expertise extra fluid and provides them extra choices to personalize their keep.

On video, the present of the preview of the Avengers Campus:

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