The State Authorities, by means of the Paraiba Handicrafts Program (PAP) / Secretary of Tourism and Financial Growth (Setde), has signed a partnership with Botafogo da Paraíba for the exhibition and sale of membership uniforms for the 2023 season on the thirty fifth Salon Artesanato Paraibano – Indigenous Handicrafts held till 5 . February within the megastructure at Orla de Cabo Branco, in João Pessoa. This season, Belo’s uniforms pay homage to Renaissance lace, and a portion of the gross sales of the shirts will go to the lacemakers.
Yearly, Botafogo honors the most effective that Paraíba has to supply – the Espaço Cultural José Lins do Rêgo was already honored on the event of its fortieth anniversary final 12 months – and amongst others the Almeidão Stadium. Now it is the flip of Paraíba’s Cariri Renaissance lace, which final 12 months grew to become Paraíba’s Intangible Cultural Heritage by means of a regulation handed by the legislature and accredited by the state authorities. The gala exhibition of Botafogo-PB uniforms happened this Wednesday evening (twenty fifth) on the Salão do Artesanato.
Since 2019, the state authorities has been supporting a collection of investments in Renaissance lace that wanted to be inspired: coaching workshops for lacemakers with famend professionals akin to stylist Ronaldo Fraga, and the creation of an area within the municipality of Monteiro for commercialization. and the typology exhibition – Renascença (Crença) lace reference middle – had been a few of the investments made.
In her speech, the Secretary of State for Tourism and Financial Growth, Rosália Lucas, who on the time represented Governor João Azevêdo and the First Woman of the State and Honorary President of the PAP, Ana Maria Lins, congratulated Botafogo’s initiative in appreciating Renaissance lace.
PAP Supervisor Marielza Rodriguez mentioned that the Renaissance lace on the Botafogo-PB uniforms is one other crowning achievement of all of the actions to strengthen the Renaissance lace. “It’s the fruits of all of the work of the state authorities, Sebrae, all of the companions to present Renaissance lace the elevate it deserves. The sensitivity that we wished a lot from firms, from different brokers, is gaining much more energy due to this initiative of Botafoga and the state authorities, which promotes a way of belonging to the individuals of Paraíba,” he mentioned.
The occasion is a part of the membership’s social coverage
Botafogo’s president, Alexandre Cavalcanti, famous that Botafogo’s partnership to advertise Renaissance lace is a part of the membership’s social coverage. “This initiative is a social arm that each soccer membership ought to have. And Botafogo, who has at all times cared about praising and elevating our tradition, our nation all through Brazil, had the concept to honor the lacemakers of Paraíba this 12 months, together with giving a part of the income collected with the shirts again to the lacemakers.” , he added.
Paulo Victor, director of Botafogo, emphasised that the tribute to the lacemakers is consistent with the membership’s philosophy of honoring its roots. “For the followers to really feel snug within the shirt and to decorate their individuals. A uniform isn’t just a material; it has which means. And the soccer membership additionally has which means, it has roots in its nation. It is necessary that we take that into consideration.”
Marlene Leopoldino, a lacemaker from Monteiro, expressed her emotions of pleasure at this initiative. “I’m very pleased about this occasion for us lacemakers in Cariri. It simply provides much more worth to our work,” he mentioned.
Jucieux Palmeira, handicrafts supervisor at Sebrae-PB, mentioned the partnership with Botafogo exhibits the respect that handicrafts have earned from Paraíba. “Sebrae feels honored and pleased to be a companion on this entire conquest of Paraíba handicrafts as a complete. It is the conversion of qualification to high quality that results in good gross sales relating to partnerships like this. I congratulate Botafogo,” he emphasised.
In response to the PAP, there are greater than 3,000 feminine lacemakers – primarily concentrated within the municipalities of Camalaú, Monteiro, São João do Tigre, São Sebastião do Umbuzeiro and Zabelê. Tenants who, with nice love for custom, have acquired recognition and recognition for his or her artwork, such because the Certificates of Geographical Indication (GI) granted by the Nationwide Institute of Industrial Property (INPI) and likewise newly sanctioned by the regulation of the State Authorities on the popularity of revenue for the intangible cultural heritage of Paraíba.
Uniform — Botafogo da Paraíba’s new “coats” might be used within the Paraibano Championship and in Serie C of the Brazilian Championship. “It is a shirt impressed by arabesques and drawings, flowers, traces of Renaissance lace. Some individuals ask, ‘Do you could have an revenue?’ Do not do it. It’s a display print impressed by Renaissance lace from Cariri in Paraíba. As well as, the Paraiba Crafts Program brand, created by the nice Flávio Tavares, can be on the Botafoga shirt,” defined PAP supervisor Marielza Rodriguez.
Within the first minutes, followers lined as much as purchase Bela’s shirt, like Fábio Romero Rangel. “No extra ready to see this uniform honor our nation once more.” The uniform is spectacular, it is lovely,” he commented.