Audiences: What’s arising for TF1 and France 2’s “13 Hours” this season?

The midday duel. After years of stability, the “13 Hours” editions of TF1 and France 2 underwent a change of incarnation in January 2021. A part of France 2 to switch Jean-Pierre Pernaut, Marie-Sophie Lacarrau offered her first newspaper on the 4th of January 2021 On the identical day, Julian Bugier grew to become his major competitor by taking management of France 2’s “13 Hours”, following Nathanaël de Rincquesen, who acted as a joker through the transition.

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For each of them, the season ending, subsequently, was presupposed to be the primary during which they have been in full swing. But when Marie-Sophie Lacarrau returned on August 23, 2021 on TF1, she was unable to renew her newspaper at the start of the college yr in January as a consequence of well being issues and she or he was successively changed by Jacques Legros after which by Julian Arnaud. The Southwestern journalist resumed her duties on Could 16.

This instability on the degree of incarnations was felt within the audiences of TF1’s “13 Hours”. On common, this season, the newspaper was adopted by 4.55 million viewers, for a market share of 39.1%* to most of the people in line with Médiamétrie. As a sign, through the 2020/2021 season, marked by Jean-Pierre Pernaut’s final months in workplace after 33 years and by the arrival of Marie-Sophie Lacarrau, the primary chain’s newspaper had been in a position to rely on 5.40 million followers and an viewers share of 41.4%**.

“At present I don’t understand alert”

A worrying drop? “We’re and proceed to be leaders to an awesome extent. It is a drop that I put in perspective, trusts Thierry Thuillier, deputy basic supervisor of the data division of the TF1 group, who highlights the waltz of the incarnations to elucidate this slight decline. “Within the first half of 2022, three incarnations adopted each other“.”At present I don’t obtain an alert. Marie-Sophie has achieved an excellent job since she got here again. We return to the initiative“, summarizes the top of the data. Who hears”powerfully reaffirm“At first of the college yr, the pillars of TF1’s “13 Hours”, beginning with proximity.We’re making ready new conferences to anchor this newspaper much more within the actuality of the every day lifetime of the French.“. Even when which means reinforcing the extremely native facet of the “13 Hours”.

On the facet of France Télévisions, we recall, the top of knowledge Laurent Guimier, then newly appointed to his place, had paraded in November 2020 with our colleagues from the “Parisian” declaring: “Julian Bugier will shock you and will shut the hole. Marie-Sophie isn’t Jean-Pierre“. What occurs on the finish of the season? On common, for the reason that begin of the college yr on August 30, 2021, Julian Bugier has been adopted by 2.54 million French folks (21.8% of the general public)*** in opposition to 2.81 million folks for the 2020/2021 season (21.5% of individuals aged 4 and over)**** the place viewers had seen Marie-Sophie Lacarrau, Nathanaël de Rincquesen and Julian Bugier succeed one another in a couple of months.

“I am not right here to take viewers from different folks’s homes”

However with a rise of about 0.3 factors in a yr, Julián Bugier’s newspaper continues to be not in a position to shake its competitor. “I am not right here to choose up different folks’s viewers. I’m right here to satisfy the expectations of the general public. We attempt to be in a notion of service.“, sweeps Michel Dumoret, director of the nationwide newsroom of France Télévisions. He’s delighted to have stabilized this season the workforce of columnists round Julian Bugier or to have organized a number of newspapers relocated to the provinces.”After we speak about closeness, it’s like after we speak about love. Phrases are good, deeds are higher“, summarizes. The”massive want” by Michel Dumoret is subsequently to pursue these delocalized newspapers subsequent season “.We have not selected the cadence but. This will probably be a part of the discussions we may have at the start of the college yr.“.

TF1, for its half, plans to supply new “13 Hours” within the provinces subsequent season after the primary relocated newspaper of Marie-Sophie Lacarrau from Narbonne was offered on June 30. And this even though this occasion coincided with a season low within the channel’s market share (35.0%). “Jean-Pierre (Pernaut) launched his ’13 Heures’ by recurrently outsourcing his newspaper. It’s one thing that slowly fragments“, remembers Thierry Thuillier.

Kareen Guiock information secure at M6

Lastly, on the M6 ​​facet, on this altering context, Kareen Guiock’s “12.45” shines with its stability: the match was adopted this season by a mean of 1.38 million French (11.2% of the general public)*** in opposition to 1.48 million (11.3% of 4+)**** a yr earlier.

*common of TF1’s “13 hours” from August 30, 2021 to July 1, 2022, excluding the March 3, 2022 newspaper that hosted Prime Minister Jean Castex
** common of TF1’s “13 Hours” from August 31, 2020 to July 2, 2021, excluding Jean-Pierre Pernaut’s final diary of December 18, 2020 and the historic error of February 18, 2021
*** common of the “13 Hours” of France 2 and the “12.45” of M6 of August 30, 2021 to July 1, 2022
**** common of “13 Hours” of France 2, excluding the JT transmission in opposition to the error of TF1 and “12.45” of M6 from August 31, 2020 to July 2, 2021

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